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A dancer in a Spiderman costume sparked Fanbase. The Atlanta startup now has $4.4M in crowdfunding.

Isaac Hayes III’s idea for his startup began with a viral video. A teen dancing in a Spiderman costume.   His dancing was so good that Hayes reached out to congratulate him on his explosive internet presence. The teen didn’t know how to manage the influx of deals coming in and how to make money off this newfound fame. That conversation sparked the creation of Fanbase, which gives creators a way to monetize their content — an ongoing trend in the creator economy. Fanbase users make money…